GIV Gowns × Susan G. Komen
THE PINK COLLECTION
Dressed with Purpose
THE PINK COLLECTION
A patient gown should never be the reason a woman walks into one of the hardest appointments of her life feeling less like herself.
GIV Gowns was built on a single, clinical observation — that the outcome of care is often determined before care begins. Before the provider enters the room. Before a word is spoken. In the moment a woman puts on her gown and decides, consciously or not, whether she is going to fully engage with what comes next.
Dignity is not a detail. It is the starting point of the entire care experience.
That is what brought GIV Gowns and Susan G. Komen together. A shared belief that the women walking into breast cancer treatment appointments deserve attire designed with them in mind — attire that says, before anyone else in that room does, that she is seen.
Through this partnership, 5% of every Pink Collection purchase is donated directly to Susan G. Komen — invested in breast cancer research, patient support, and advocacy for women around the world. When you buy a Pink Collection GIV Gown for yourself, or gift one to someone you love who is walking this road, you are part of that mission.
This is not a campaign. It is a commitment.
Learn more about Susan G. Komen's mission at komen.org →.
Every Pink Gown. 5% to Komen. Every Time. — When you purchase a Pink Collection GIV Gown, 5% is donated directly to Susan G. Komen. Built into every transaction. No codes. No conditions.
Our pledge Learn more
Know Someone in the Fight?
The most meaningful thing you can send her is not flowers.
It is a gown she will actually wear — to every appointment, every scan, every follow-up — that tells her, before anyone else in that room does, that she is seen. That someone who loves her thought about what she would need in that moment and made sure she had it.
A Pink Collection GIV Gown is designed to keep her covered where it matters and accessible where her provider needs — so she can walk into that room feeling like herself, not like a patient waiting to be managed.
Gift one today. And when you do, 5% of your purchase goes directly to Susan G. Komen — because the women we love deserve more than our support. They deserve a system built around their dignity.
GIV Gowns and Susan G. Komen share the belief that how a woman feels walking into care determines what she gets out of it. The Pink Collection is what that belief looks like in practice.
